Unexpected (And Exciting!) Changes to My 2015 Branding Process

Unexpected (And Exciting!) Changes to My 2015 Branding Process

Since the official launch of my branding services this past summer, I've had the opportunity to work with 8 creative entrepreneurs, streamlining their business's visual identity through professional, cohesive brands and websites. And while many of my design practices have been successful, I'm making a couple changes to my branding packages for 2015 to simplify my process and better suit my clients. While the design process itself hasn't changed significantly, there are a couple changes that have me stepping outside of the box...


1 DESIGN PACKAGE


I like providing options and variety, but I'm even more passionate about giving each of my clients the full design experience of both a brand and a website. Not only do I work best when I'm able to design for every detail of a client's business; offering one complete package allows me to pull together a more cohesive, professional visual identity. 

The Brand + Website Design Package includes:

1  |  Comprehensive questionnaires for your brand, client experience, and website

2  |  Logo design, signature patterns, illustrations, type combinations, and brand guidelines

3  |  Desktop and mobile website design, blog design, and e-commerce, along with social media design

4  |  Four collateral items of your choice. Examples include: business cards, notecards, thank you cards, letterhead, label/sticker design, invoices, contracts, pricing catalogs, print or social media campaigns, newsletter, media kit, lookbook


2-Week Turnaround Time


I work best when I can focus solely on one client at a time. For 2015, I'm reserving 2-week blocks of time for each of my clients and so that I can give my undivided attention to their design project. This new schedule allows me to spend more time designing for each client than I'm currently able to spend juggling 5 projects in a 10-week timeframe. Once my clients book my services, I provide them with comprehensive questionnaires for their branding and website so that everything is ready to go when their design time begins. Two-week turnaround times are much more manageable on my end and allow my clients to receive a better-designed visual identity in a shorter amount of time. It's a win-win for everyone!

Here's a look at what that 2-week process looks like:

Elle & Company Branding Process | Elle & Company

Visit the branding page for more details on pricing, booking, and and my branding process.

Are you interested in working together to create a beautiful new brand for your business? 2015 is already booking up quickly! Contact me and let's get the ball rolling on the new design of your brand and website.


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